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Shape and take control of your online reputation. Protect, Promote & Perfect Your Brand’s Image Online
Build Trust. Protect Your Brand. Amplify Your Voice.
Your online presence can make or break your business.
Whether it’s through customer reviews, social media conversations, or media mentions, your brand’s reputation is continuously shaped by the public’s perception of you.
What is Digital PR?
Digital PR involves using online channels (websites, blogs, social media platforms, etc.) to enhance a brand’s visibility, create positive media coverage, and build relationships with influencers, journalists, and other key figures in your industry. The goal is to craft and share compelling stories that boost your brand’s reputation, attract new customers, and foster strong, trustworthy connections with your audience.
WHAT WE OFFER

1. Reputation Monitoring & Sentiment Analysis

2. Digital PR & Media Outreach
We track every mention of your company, products, or executives across search engines, social media, forums, and review sites—flagging risks before they snowball.
What’s included:
- Google Alerts, social‑listening dashboards, forum & Reddit monitoring
- Weekly sentiment scorecards and risk alerts
- SERP snapshot reports highlighting new threats or opportunities
Craft stories that journalists, influencers, and audiences actually want to share—building trust long before a crisis hits.
What’s included:
- Press‑release writing and newsroom pitching
- Strategic storytelling and messaging frameworks
- Influencer partnerships and guest‑article placements
- Speaking slots, award nominations, podcast bookings

3.Online Reputation Monitoring & Management

4. Thought Leadership & Executive Branding
We monitor what’s being said about your brand online—across search engines, social media, forums, and review sites—and respond strategically to maintain a positive presence.
What’s included:
- Search engine reputation control (SERP management)
- Sentiment analysis & monitoring tools
- Review response strategies
- Crisis management & recovery
Position founders and key leaders as trusted voices in your industry.
What’s included:
- Ghostwritten articles, LinkedIn posts, and op‑eds
- Media coaching for interviews, panels, and webinars
- Verified‑profile set‑up and content calendar management

5. Crisis & Negative Publicity Response

6. Social Listening & Community Engagement
When backlash strikes, speed and transparency save reputations. We prepare you in advance and jump in when seconds matter.
What’s included:
- Crisis communication plans
- Real‑time alerting & escalation matrix
- Rapid‑response statements and Q&A sheets
- Reputation repair campaigns and takedown guidance (legal & ethical)
- Post‑crisis review to harden future defenses
- Frameworks to request & showcase positive reviews (Google, Yelp, G2, Trustpilot, etc.)
- Polite, SEO‑friendly responses to negative feedback
- Dispute and removal guidance for fraudulent or defamatory reviews
We monitor online conversations on platforms like Twitter, Facebook, Reddit, and Quora—and help shape the narrative in your favor.
What’s included:
- Real-time engagement with brand mentions
- Promoting positive conversations
- Addressing misinformation or criticism constructively

7. Thought Leadership & Personal Branding

8. Search‑ Engine Reputation Optimization (SERO)
Want to position yourself or your team as experts? We help you build an authentic presence that earns respect and influence online.
What’s included:
- Verified profile setup (YouTube, Google, IG, Twitter/X)
- Executive ghostwriting (articles, blogs, LinkedIn posts)
- Media coaching for interviews & podcasts
- Speaking & PR placement strategy
Push down outdated or harmful links and promote authoritative, positive content that ranks.
What’s included:
- SEO audits focused on brand‑keyword visibility
- Creation of optimized blogs, press articles, videos, and thought‑leadership pieces
- Link‑building & content syndication to strengthen authority
- Profile optimization on Google, LinkedIn, YouTube, X/Twitter, etc.

Frequently Asked Questions (FAQ)
How do you track and report progress?
We provide monthly reports highlighting PR coverage, online mentions, reputation trends, and campaign performance with clear, actionable insights.
How do you manage online reviews?
We encourage positive reviews, respond professionally to negative feedback, and monitor your reputation across major review platforms.
What happens if I get a negative review or face a PR crisis?
We act fast, address the issue transparently, and deploy a crisis response plan to protect and restore your brand image.
Can you remove negative reviews from Google?
We can’t remove valid reviews, but we work to remove false or harmful ones and guide you in responding effectively to maintain your reputation.
How do you deal with ongoing negative feedback or criticism?
We handle it with a proactive approach—resolving concerns when possible and promoting positive, SEO-optimized content to minimize damage.
How quickly can Tapadik respond to a crisis?
Immediately. We assess, act, and communicate strategically to contain reputational risk and begin recovery quickly.
Can Tapadik help with influencer relationships?
Yes. We identify the right influencers, build authentic relationships, and use their reach to amplify your brand message.
Can you help improve my search engine results?
Yes. Our Search Engine Reputation Management (SERM) services optimize your content to boost positive search visibility and suppress negative results.rrent reputation and goals.

How long does it take to see results?
Reputation management is ongoing, but clients often start seeing improvement in online visibility and perception within 4–8 weeks, depending on the situation.
Is Digital PR different from traditional PR?
Yes. Digital PR focuses on online visibility—getting you featured in digital publications, improving SEO, and managing your brand’s digital image.
What platforms do you monitor for reputation management?
We monitor Google, social media, review sites, news outlets, and online forums using a combination of tools and human oversight.